Naoto Ohshima, Sonic Team artist who designed the Sonic the Hedgehog character 1994–1998: Re-establishment and new intellectual properties Naka has referred to Sonic Team as only a "team name" at this point. The development team took the name Sonic Team for the game's release. Sonic the Hedgehog was released in 1991 and proved a major success, contributing to millions of sales of the Genesis. He satisfied Naka's request for a simple, one-button design by having Sonic do damage by jumping. Yasuhara joined to supervise Naka and Ohshima and develop levels, and became the lead designer. The Sonic the Hedgehog project began with just Naka and Ohshima, but grew to involve two programmers, two sound engineers, and three designers. This left him confident their proposal would be selected. Ohshima claims that the progress they had already made encouraged the company to select their proposal, as theirs was the only team to have put in a high amount of time and effort. Ohshima and Naka already had the game and character ready, with Ohshima having worked with Sega's toy and stationery department on design ideas. According to Ohshima, Sega was looking for a game that would sell well in the United States as well as in Japan. The Sonic design was refined to be less aggressive and appeal to a wider audience before the division began development on their platform game Sonic the Hedgehog. Ohshima designed a blue hedgehog named Sonic, who was inserted into a prototype game created by Naka. Some sources indicate Sega of Japan held an internal competition to submit characters designs for a mascot, while designer Hirokazu Yasuhara said the direction was given only to himself, Ohshima, and Naka. Sega wanted a killer app and character that could appeal to an older demographic than preteens, demonstrate the capabilities of the Genesis, and ensure commercial success in North America. Sega needed a mascot character that would be as synonymous with their brand as Mario was with Nintendo. ĭuring the late 1980s and early 1990s, a rivalry formed between Sega and Nintendo due to the release of their 16-bit video game consoles: the Sega Genesis and the Super Nintendo Entertainment System. He met artist Naoto Ohshima while working on the game. For his next game, Phantasy Star (1987) for the Master System, Naka created pseudo-3D animation effects. His first project was Girl's Garden, which he and Hiroshi Kawaguchi created as part of their training process. In 1983, programmer Yuji Naka was hired into Sega's Consumer Development division. Yuji Naka, programmer for Sonic Team and later division president
The following decade was marked by Sonic titles of varying reception, with department head Takashi Iizuka acknowledging that Sonic Team had prioritized shipping over quality. Naka departed Sonic Team during the development of Sonic the Hedgehog (2006), and Sega Studios USA was merged back into Sonic Team in 2008. After Sammy Corporation purchased Sega in 2004, Sonic Team was reincorporated to become Sega's GE1 research and development department, later renamed CS2. Sega's financial troubles led to several major structural changes in the early 2000s the United Game Artists studio was absorbed by Sonic Team in 2003, and Sonic Team USA became Sega Studios USA in 2004. in 2000, with Naka as CEO and Sonic Team USA as its subsidiary. With Sega's divestiture of its studios into separate companies, R&D No. During this time, the division took on the Sonic Team brand but developed games that do not feature Sonic, such as Nights into Dreams (1996) and Burning Rangers (1998).įollowing the release of Sonic Adventure in 1998, some Sonic Team staff moved to the United States to form Sonic Team USA and develop Sonic Adventure 2 (2001). Naka returned to Japan in late 1994 to become the head of CS3, later renamed R&D No. The next Sonic games were developed by Naka and Yasuhara in America at Sega Technical Institute, while Ohshima worked on Sonic CD in Japan. The game was a major success and contributed to millions of Genesis sales. The team took the name Sonic Team in 1991 with the release of their first game, Sonic the Hedgehog, for the Sega Genesis. The initial team, formed in 1990, was composed of staff from Sega's Consumer Development division, including programmer Yuji Naka, artist Naoto Ohshima, and level designer Hirokazu Yasuhara.
FIVE NIGHTS AT SONICS 3 OFFICE SERIES
Sonic Team is best known for the long-running Sonic the Hedgehog series and games such as Nights into Dreams and Phantasy Star Online. Sonic Team is a video game developer owned by the Japanese video game company Sega as part of its Sega CS Research and Development No.
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